Serpair tracks your rankings, crawls the competition, and explains what it takes to win each keyword — then measures how AI answer engines name your brand. The modern alternative to SEMrush & Ahrefs.
All the core tools of the incumbents, grouped by how you actually work — with evidence, not just numbers.
Track keywords across countries and devices, and see exactly which page ranks for each — with movement over time.
Discover and prioritize keywords by volume and difficulty, business-first — grounded in what you actually sell.
Find the keywords competitors rank for that you don’t — aggregated, deduped, and ready to target.
One keyword, every market. Compare rankings across regions to plan international SEO.
Depth-aware crawls with per-page stats over time, issue detection, and page-level diffing.
Crawl any competitor and get evidence-based reasons a page ranks — length, schema, metadata — not just a score.
See who links to you, spot toxic links, map the backlink network, and export a Google disavow file.
Search is moving to AI answer engines. Serpair measures how ChatGPT, Gemini, and other assistants describe your brand — which questions surface you, and where competitors get named instead. This is the frontier SEMrush and Ahrefs don’t cover yet.
Everything the incumbents do — plus the two things they miss.
| Capability | SEMrush / Ahrefs | Serpair |
|---|---|---|
| Keyword & rank tracking | ✓ | ✓ |
| Backlink analysis + disavow | ✓ | ✓ |
| Competitor / keyword-gap analysis | ✓ | ✓ |
| Evidence-based “why this page ranks” | — | ✓ |
| AI answer-engine visibility (GEO) | — | ✓ |
| AI copilot that acts on your workspace | — | ✓ |
| Transparent, credit-based pricing | — | ✓ |
Comparison reflects Serpair’s focus areas. SEMrush and Ahrefs are trademarks of their respective owners; Serpair is not affiliated with or endorsed by them.
Serpair crawls your site and builds a business-first profile — understanding what you sell before it suggests keywords.
Rankings, competitors, keyword gaps, backlinks, and AI visibility populate automatically across regions.
Ask the AI copilot what to fix next — it works directly on your workspace and explains why each page wins or loses.
Classic SEO and AI visibility, in one modern platform. Start free — no credit card required.